Open Your World – Heineken Mural Project

We go to galleries to see see finished works of art, but how often to you get to watch as the artist spills their passion across a wall for the world to see? That’s the voyeuristic delight I’ve been experiencing thanks to The Mural Project by Heineken. Celebrity-status street artists CP1, Chor Boogie, Estria, Prime and Don Rimx have turned Miami into their gallery. (Check out @HeinekenMurals on instagram to see the works in progress.)


It doesn’t stop there…

Check out all the murals on the Heineken-branded Deco Bikes. Scan the QR codes at the mural sites for more information regarding the murals, artists, and special events.

Our grown and sexy art lovers can swing by and the Heineken Beer Garden at Wood Tavern, view more artist work at the Heineken Hub and enjoy live music at The Stage during Miami’s Art Week.

The VIP Launch Party at Cafeina is tomorrow, Thursday, November 29. The list is now closed, but Heineken’s got any more opportunities to celebrate. There are spontaneous pop-up parties with Miami’s best DJ’s at the mural sites announced on Twitter via the hashtag #heinekenmurals. I’ll be keeping you in the loop via twitter and instagram.

Not in Miami? Just stay tuned – next stops are Atlanta and DC!


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